Benefits of Trademark Registration.
Trademarks are profoundly profitable resources. As per recent studies, trademarks account for almost forty percent of the total value of the business holding all other factors constant. As per the recent studies, one of the best trademarks in the entire world is value to be approximately cost two hundred and fifty billion dollars. It is important to note that by developing and protecting the business trademark, the business brand is boosted positively ensuring quality service delivery to the customers, this makes the clients to be satisfied with the business operation hence high profits generated by improved sales of the organization product. A trademark can be represented by any symbol or logo that helps customers distinguish between two different businesses operating in the same industry. It is essential to note that trademarks assure that consumers get quality services and goods and thus helps promote efficient competition. It is important to comprehend that it is extremely cheap to register a trademark compared to the procedure of filing for a patent right registration. An application can be founded on either a true expectation to use the mark, which basically enables you to hold a check for up to four years after allowance of the application by the Trademark Office, genuine utilization of the mark in US Commerce, or responsibility for remote application or enlistment. It is mandatory for the business to do research before making its trademark public but it helps the business to reduce chances of conflicts with other businesses that might be using the same mark. This report highlights the advantages of having a unique trademark for your business entity.
The first advantage of business trademark is that it ensures exclusivity of the organization. It is important to note that by enlisting your trademark with the commerce department of the government, you ensure you protect the business name, logo and symbol form use by other organization and this guarantees legal exclusivity. Registering your trademark can be compared to owning a land title when compared to real estate investing. Registration of the trademark also ensures you reduce the chances of other business preventing you from using your business logo or name. One of the most severe experiences the business can have is receiving a letter from an attorney that requires it to stop using its name or log that it previously owned because another business has claimed the legal right to that specific trademark.
The next advantage of trademark is the fact that it serves as an intangible property for the business. A vital explanation behind enlistment is to make the exchange mark as an identifiable elusive property in the lawful sense. Trademark presents the reputation and the goodwill of the business entity and thus an important aspect of the company.
In conclusion, the benefits discussed above shows the importance of having trademark in the company.